Interview with Fiona Humberstone on her 2nd book Brand Brilliance
It was my great pleasure to edit Brand Brilliance the best selling second book by Fiona Humberstone. Just after Brand Brilliance came out we recorded this interview about her publishing journey and a lot more besides.
We talk about what it was like for Fiona to write and publish Brand Brilliance. Why it's so important for her to be working at the edge of her comfort zone and why she never plans more than six months ahead.
We dip into her tools for inspiration and how she structures her business so that all the elements feed into each other.